Author Archives: subs@datma.io

32 Questions Answered by Datma’s Analytics

E-commerce Analytics Reports: Key Questions and Metrics This document summarizes key e-commerce analytics reports, providing a holistic understanding of the conversion funnel, sales dynamics, inventory, and customer retention. 1. How Are My Products Converting? You can gain a holistic understanding … Read More

Which Variants Outsell All the Others?

How the Product Variants Report Boosts Your Apparel Business When it comes to running a successful apparel business, understanding which variants of your products are flying off the shelves can make a significant difference. In a sea of options, identifying … Read More

Forgotten Products

Performance Ratios Report Understanding the performance of your products is essential for optimizing your website’s effectiveness and maximizing revenue. The „Performance Ratios” report provides a comprehensive view of how your products are interacting with customers and contributing to revenue generation, … Read More

The Real-Time Product Sales Report

Datma Product Sales Reporting: Real-Time Optimization Running a successful Shopify store means making data-driven decisions to stay ahead of the competition. With the launch of Datma’s new feature, real-time product sales reporting, Shopify store owners can now access the latest … Read More

Shopify Expands Markets Pro to More EU Countries

Shopify has announced the expansion of Markets Pro, its cross-border selling platform, to additional European markets, including Romania, Hungary, and Greece. The update brings automated duties, currency conversions, and localized checkout experiences. Datma users selling internationally can now analyze multi-currency … Read More

Datma Now Supports Multi-Store Analytics

Running more than one Shopify store just got easier. Datma now lets you connect and monitor multiple storefronts in a single dashboard — giving you a full picture of your business across regions, brands, or languages. You can now: Compare … Read More